Competitive advertiser intelligence for media sales
Find advertisers spending with your competitors.
SpendSpot monitors competing media brands, identifies recent advertiser and sponsorship activity, and shows your sales team which companies are worth contacting next.
How SpendSpot works
Give us your market. We’ll keep watching.
1
We map your competitive market
SpendSpot learns your publication, audience, advertising products, and category, then builds the relevant competitive set with you.
2
We monitor advertiser activity
SpendSpot observes relevant activity across newsletters, media websites, webinars, events, and sponsored content.
3
Your team gets prioritized opportunities
SpendSpot surfaces meaningful signals, adds contacts and context where available, and delivers them through a live opportunity feed and weekly intelligence emails.
Coverage and delivery
Your competitors are showing you who to reach out to next.
A company that fits your market might be a prospect. A company already advertising with another media brand serving the same audience gives your team a stronger reason—and better timing—to reach out.
What SpendSpot monitors
Newsletters
Media websites
Webinars
Events
Sponsored content
What your team receives
NEW ADVERTISER
REPEAT ACTIVITY
RECENT SPONSORSHIP
MULTI-COMPETITOR
Weekly intelligence
Illustrative
NovaGrid
Seen at 2 competitors
3 contacts
BeaconHouse
3 recent placements
2 contacts
FieldCraft
Recent sponsorship
4 contacts
WHY WE STARTED SPENDSPOT
After running more than 10 digital publishing businesses, I kept seeing the same problem: prospecting teams were starting from scratch.
The strongest signal wasn’t another database. It was companies already advertising with competing media brands - proof they understood the audience and were willing to spend.
I built SpendSpot to make that signal useful: monitor the market, surface recent activity, and give sales teams a credible place to start.
Nick
Founder
Simple pricing
Start with 30 days free. Continue only if the intelligence is useful.
Continuous Intelligence is $1,500/month after the trial if you choose to continue. Cancel anytime with no annual commitment.
Start with 30 days free
A focused way to evaluate SpendSpot in your market.
One media brand
Approximately 10 competitors
No credit card required
No automatic conversion
Continuous Intelligence
$1,500
/month
Keep SpendSpot working continuously.
One media brand and approximately 30 competitors
Complete qualified advertiser opportunity feed
Ongoing monitoring, prioritization, and weekly intelligence
Full available contacts, activity context, and evidence
Get my free report
Cancel anytime. No annual commitment required.
See who’s buying with your competitors.
Work email and your site. We pick the competitor set. You get this week’s brief in 24-48 hours.
Opportunity volume varies by market. We’d rather send useful opportunities supported by actual activity than hit an arbitrary lead quota.
Get your competitor brief.
FAQ
What media sales teams usually ask.
SpendSpot performs one focused job: it watches your competitive market and turns observable advertiser activity into opportunities your team can review.
What makes an advertiser an opportunity?
What does SpendSpot monitor?
How current is the information?
How many advertiser opportunities will we receive?
What happens after 30 days?
See the signal in your market
See who’s already showing up in your market.
See which advertisers are active with competing media brands and identify the companies worth contacting next.